Lewis Hamilton is continuing his work with IWC Schaffhausen with a new collaboration.
The seven-time Formula 1 champion is teaming with the watch brand to create a limited-edition Portugieser Tourbillon Rétrograde Chronograph watch. There will only be 44 styles of the watch available for sale, which is meant to reflect the number of races Hamilton has participated in throughout his career. The watch is priced at $169,000.
“It has been an honor and a pleasure to work with Lewis on this project,” said Christian Knoop, chief design officer at IWC. “His passion for IWC and comprehensive knowledge of mechanical watches were palpable at every stage of the two-year development process. Lewis knew exactly what he wanted and brought excellent ideas to the table. The result is a timepiece that combines his unerring sense of aesthetics and love of bold colors with some of the finest watchmaking technology ever developed in Schaffhausen.”
The timepiece is designed with a 43.5-millimeter platinum case and a teal-colored dial embellished with 12 diamonds. The dial features Hamilton’s logo, which is meant to resemble a panther’s eyes. The watch also includes a tourbillon that’s designed with a wheel rotating around its axis in a small cage.
Hamilton has been an IWC brand ambassador since 2013. This is the third time he’s partnered with the watch brand to design a special-edition timepiece. The F1 driver has become equally known for his skills on the race track as he is for his fashion sense, which has earned him brand ambassador roles at brands like Tommy Hilfiger, Puma and others.